GIZELLE is an outﬁt in the ﬁeld of construction; it indulges in the diversiﬁed business activities related to the construction / development / demolition etc.
GIZELLE, as the German word suggests, is a “promise” of two individuals who came from diverse corporate backgrounds and decided to apply their skills into an entrepreneurial venture. Khusro Ansari laid the foundation of GIZELLE Communication in 2004 with a commitment to not only grow the company, but to make a difference to the Construction industry in Pakistan.
Starting off as a traditional OOH media company, GIZELLE Communication has earned the reputation of being one of the most innovative and creative media companies in Pakistan. Over the years, originality and new techniques have become our hallmarks. We become reliable partners of our industry stakeholders and work with them for effective communication strategies for their brands.
GIZELLE Communication has designed and executed some of the largest & most creative OOH Infrastructure campaigns in the country, and has made a massive impact in areas such as branding at customer touch points, conventional branding mediums, residential and transport media, through eye-catching innovative executions.
One of our achievements include synergizing of branding mediums with CSR and community development, where the ethos of social responsibility is strategically linked with brand recall and mileage. We also spearheaded the concept of Public-Private-Partnership in the media sector and developed programmes and processes, resulting in mega projects of global scale.
Our methodology includes choosing strategic sites and developing them in a manner that not only uplifts the beauty of the landscapes but simultaneously provides a creative communication medium to the private sector. Projects such as the renovation of both 2 & 3 Swords Roundabouts and Jinnah International Airport Karachi are living examples of the marvels that bud as ideas in GIZELLE and are then brought to life with passion, commitment and diligence.
The growing demand for innovative yet pragmatic OOH Infrastructure branding solutions has created a gap as the major players (Advertising Agencies, Outdoor Media Companies & Sign Makers) have not been able to implement creative campaigns. GIZELLE Communication has bridged the gap and has implemented many memorable campaigns that gained a lot of attention and mileage. With its team of hardworking and dedicated individuals, GIZELLE is geared to communicate & deliver the brand promise of its customers with 360-degree coverage to differentiate the clients’ identity through Out of Home deployments.